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Messaging Development

Your messaging tells your company’s story. We will help you build messaging that helps build recognition, make clients relate to you, and ultimately build their trust.

Consistent messaging across all platforms is extremely important when it comes to developing your message and overall brand. We will work with your company to develop a clear and concise message that resonates with your customers. We will create messaging for use in website design, marketing, social media, and promotional and public relations materials.

Creative Campaign Development

In order to reach your target market, you have to give your brand a voice and a medium to speak through by developing strategic marketing campaigns.

We work within our clients’ budget to create authentic, innovative integrated marketing campaigns that will drive the bottom line and produce lasting results. We help our clients bring their brand to life and establish a unique position in the marketplace, striking a chord with the intended audience.

Creative campaigns will be developed according to your business’s unique place in your market. Integrated marketing campaigns may cover philanthropic initiatives, contests, product launches, new services, etc. These campaigns will be developed using video, social media, design, content creation (i.e. e-books, web copy, etc.) in order to increase industry awareness across all marketing platforms.

Client Communication

Communicating with your clients is your top priority, so we will make it ours, too. Whether it’s via email, your website, social media, or any other platform, we can help you craft and hone your message to engage current and prospective clients.

Website Content Development – In today’s world of technology at our fingertips, potential clients’ first impression of your business is typically made within seconds of visiting your website. Our creative team works with clients to create content that reflects the missions, vision, and values of your company. Our services include extensive research, planning, and writing of all content for your website, editing of existing web copy, audience analysis, SEO recommendations, copywriting, and suggestions for managing content.

Copywriting – It is equally important to connect with your target audience and engage and motivate them to take action. Our proven experience and creativity allows us to create compelling content that will have a direct and positive impact on your bottom line and deliver information to your target market that will produce results. We work regularly with clients to produce copy for direct mail pieces, web page content, taglines, advertisements, newsletters, email, television or radio commercial scripts, press releases, white papers, and more.

Ghostwriting – Writing efficiently and accurately helps you engage and inform your audience – before you lose their attention. We can generate a variety of different deliverables for our clients including: op/eds, eBooks, speeches, web copy, shareholder letters, email marketing copy, ads, etc.

Social Media – Social media is key to understanding and communicating directly with your clients and/or consumers. It is the platform through which you can establish a positive image and brand identity, in addition to building trust with your target audience. We dive in to the social interweb to help our clients understand where their target audience is socializing on the web and work with them to create captivating content and enticing drip campaigns that will connect and engage.

Email Marketing

With targeted communication, email marketing allows you to stay connected to your audience, build lasting relationships with new and existing clients, and promote your business.  

Email marketing is about more than just sending emails. We work with our clients to design email marketing campaigns that provide effective communication, lasting relationships, drive traffic/sales and ultimately get results. We also create and execute opt-in campaigns, create opt-in material, and import, clean, and tag your contact list.

Our staff is Infusionsoft Certified Trainers. This sales and marketing software combines contact management, CRM, marketing automation, and e-commerce (if needed) into a single, online system that helps you run almost every aspect of your business efficiently.