Your messaging tells your company’s story. We will help you build messaging that helps build recognition, make clients relate to you, and ultimately build their trust.
Creative Campaign Development
In order to reach your target market, you have to give your brand a voice and a medium to speak through by developing strategic marketing campaigns.
Creative campaigns will be developed according to your business’s unique place in your market. Integrated marketing campaigns may cover philanthropic initiatives, contests, product launches, new services, etc. These campaigns will be developed using video, social media, design, content creation (i.e. e-books, web copy, etc.) in order to increase industry awareness across all marketing platforms.
Communicating with your clients is your top priority, so we will make it ours, too. Whether it’s via email, your website, social media, or any other platform, we can help you craft and hone your message to engage current and prospective clients.
Website Content Development – In today’s world of technology at our fingertips, potential clients’ first impression of your business is typically made within seconds of visiting your website. Our creative team works with clients to create content that reflects the missions, vision, and values of your company. Our services include extensive research, planning, and writing of all content for your website, editing of existing web copy, audience analysis, SEO recommendations, copywriting, and suggestions for managing content.
Copywriting – It is equally important to connect with your target audience and engage and motivate them to take action. Our proven experience and creativity allows us to create compelling content that will have a direct and positive impact on your bottom line and deliver information to your target market that will produce results. We work regularly with clients to produce copy for direct mail pieces, web page content, taglines, advertisements, newsletters, email, television or radio commercial scripts, press releases, white papers, and more.
Ghostwriting – Writing efficiently and accurately helps you engage and inform your audience – before you lose their attention. We can generate a variety of different deliverables for our clients including: op/eds, eBooks, speeches, web copy, shareholder letters, email marketing copy, ads, etc.
Social Media – Social media is key to understanding and communicating directly with your clients and/or consumers. It is the platform through which you can establish a positive image and brand identity, in addition to building trust with your target audience. We dive in to the social interweb to help our clients understand where their target audience is socializing on the web and work with them to create captivating content and enticing drip campaigns that will connect and engage.
With targeted communication, email marketing allows you to stay connected to your audience, build lasting relationships with new and existing clients, and promote your business.
Our staff is Infusionsoft Certified Trainers. This sales and marketing software combines contact management, CRM, marketing automation, and e-commerce (if needed) into a single, online system that helps you run almost every aspect of your business efficiently.